Picky Assist Launches Whats-app Sales Platform

Thiruvanananthapuram: Picky Assist, a startup incubated under the Kerala Startup Mission, has launched a WhatsApp catalog automation software for businesses and entrepreneurs to sell products directly through WhatsApp. This will not need the physical stores or additional staff.

This software will be cost effective and efficient in digital sales, particularly benefitting businesses operating in small towns and rural areas. By automating end-to-end sales processes, the platform allows users to manage product listings, inventory, order processing, payments, promotional campaigns, customer communication, logistics, and delivery service integration—all within WhatsApp.

The platform is expected to help entrepreneurs bypass third-party commissions, establish direct relationships with customers. Based in Technopark, Thiruvananthapuram, Picky Assist currently supports customer engagement for more than 1,000 businesses across 81 countries through integration with WhatsApp, Facebook, Instagram, and other social media platforms.