04 February Saturday

Charity Funds : Kerala-based Charity Y2K Tots To Hold Corporate Soccer Jointly with AC Milan Academy

Web Desk‌Updated: Tuesday Nov 29, 2022

Soccer-playing children from Sneha Bbhavan,

Kochi Kochi-based charity Y2K Tots Foundation will join hands with AC Milan Academy, Kerala, to conduct a charity corporate sevens soccer championship (CCSSC 2023) in January 2023. Announcing this in Kochi, Renjith George,  Founder and Managing Trustee, Y2K Tots Foundation, said the proceeds of the corporate tournament, to be held  at United Sports Center football turf near Infopark, Kakkanad from January 8 to 12, 2023, will go to 'Good Food Thrive', a wellness food distribution project to be launched by Y2K Tots Foundation to distribute nutritious food to the underprivileged children of Kerala, Tamil Nadu and Karnataka. Alberto Lacandela,  AC Milan's Technical Director for the academy project in Kerala, said they will be pleased to collaborate with the event as AC Milan and AC Milan Academy Kerala have always been very attentive to this type of initiatives and events. "It's part of our values to support those who are less lucky," he said.

Mr. George said the onground announcement of the event was held at Maharaja's College Stadium which was attended by football-playing children from Don Boco Sneha Bhavan, Palluruthy, in addition to Alberto Lacandela, Mr. Christian Panucci, legendary Italian footballer and Ambassador of AC Milan, Mr. Luigi Cascone, Deputy Consul General of Italy in Mumbai and Renjith George. Speaking on the occasion, Mr. Renjith George said more than 30 teams are expected to take part in the charity corporate soccer from various sectors including IT, media, FMCG, hospitality, healthcare, construction, retail, automobile, telecom, banking and finance among others. "Good Food Thrive for which this corporate charity soccer is held is considered to be India's first such project from the NGO sector to support eradicating malnutrition. Giving away food and shelter is not enough and integrating the beneficiaries with society is the most important part of any real charity project. Then only it will instill the much-needed confidence among the children to become successful in their future, which is their birthright," he added.

The tournament will have various key associations like the Indian Institute of Architects (IIA) as its partners.  "Prior to every championship match, there would be friendly matches with various celebrity teams including those of leading vloggers,  top executives of various companies and a few celebrity organizations against teams of children from various orphanages and destitute homes. As a pre-registration drive to the tournament, training sessions by AC Milan Academy for school-going children in the age of 5-16 will also be held. We also expect a crowd of more than 1000 for every match including beneficiary children while there also will be live-streaming via YouTube channels. Cultural programs by children from various destitute homes and schools for the differently-abled will also be held on the sidelines of the matches," he said.

Y2K Tots was born in Bangalore in the year 2000 as an informal collective of youth to work with destitute children from various orphanages to juvenile homes. Organization initiated by Renjith George during his college days was  duly supported by his friends and have till date  800 plus volunteers and have helped more than 5000 children in Bangalore and Kochi. The voluntary work of the organization had already been supported by big names like Honeywell, Pepsi, Cafe Coffee Day to name a few in the initial years itself. In 2003, Y2K Foundation started its voluntary activities in Kerala with Kochi as its base. Visit
www.y2ktots.org for details on the organization and its activities.